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There is more to an hour than just billing it

 July 21, 2011

By  Casey Berman


It’s just not a great model, ticking off increments of a sixty minute period.  It is not efficient and clients doubt its value.  And it’s just not much fun.

There are so many other ways to make money

  • Create a service that people subscribe to and provides recurring revenue (build a members website)
  • Provide consulting and be rewarded through a success based fee (be a broker or advisor of some kind on a deal or project)
  • Take a commission on a transaction (web based affiliate marketing)
  • Receive ongoing payments from the sale of an asset you have created (write a book).

Your unique genius + providing value + a good amount of time and patience = a new, satisfying way to make money.

When you leave the law, you find that you can make money in ways most lawyers will never have previously considered.

Use that hour for something else.

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